Our Heritage

We are an award-winning craft bakery with a rich heritage of providing quality handmade breads, cakes and preserves for retail and wholesale customers. Our artisan treats and delicacies are made from the finest ingredients, using traditional techniques and family recipes which have been passed down and developed through generations.

Julia’s Bakery is a family-run business with a rich history, serving the Ashby community and beyond for more than 65 years. The business originally started life as a butchers three generations ago, which started developing cakes and home-made preserves out the back. Eventually the bakery took over and has expanded through three premises over the last 65 years. In 1999, we also took over local bakers Smithards in Ashby-de-la-Zouch. We are now a retail and wholesale business, with customers across nationwide. But despite our continued growth and success, we remain a family-run business with a high value on quality and provenance at our core.

This means baking to order in small batches, using only the finest ingredients.

Our artisan treats and delicacies are made from the finest ingredients, using traditional techniques and family recipes which have been passed down and developed through generations.

Our Ingredients

Our special family recipes rely on, and indeed deserve, only the finest ingredients. For that reason, we will go out of our way to find ingredients the best quality ingredients. This includes local cheese.

We have a highly-skilled team of bakers and pastry chefs who are true to the traditional techniques of baking, which means baking with patience and passion.

Our breads and pastries are hand-made fresh every day, with time to prove, to create products that are delicious and full of flavour.

Award Winning Business

Our long history of quality and provenance has been recognised by a number of top industry awards, including the World Bread Awards. We are also valued members of the Craft Bakers Association and the British Society of Bakers.

Explore More

Wholesale

Julia’s Bakery is a wholesale supplier of artisan and craft products, bringing made-to-order bakes fresh to your door.

Learn more

Our Shop

We’d love to welcome you to our craft bakery retail shop in Ashby, where you can sample some of our artisan breads, cakes, preserves and other treats.

Learn more

Our Products

Our shop is home to an array of cakes, tarts and slices, all lovingly prepared on site by our skilled bakers and pastry chefs.

Learn more